Become a Certified AEO Expert
The credential for professionals who get local businesses recommended by AI — built on the analysis of 30,000+ AI-recommended businesses and the 141-factor ranking standard, re-weighted every month.
AI is the new front door — and most businesses aren't getting in.
When someone asks ChatGPT, Gemini, or Siri for "a good dentist near me," AI names a handful of businesses and ignores the rest. It's a brand-new discipline with almost no qualified practitioners. This certification makes you one of them.
What you'll master — in five days
Why AI Recommends
How AI decides who to name — and why it's a different game than Google or SEO.
What AI Wants
The principles: how AI reads a business, and what makes it trust one over another.
Diagnose
Assess a real business cold — find exactly why AI names competitors instead.
The Standard
The 141 ranking factors — and the guardrails that keep you from breaking the search traffic a business already has.
Execute & Prove
Move a business toward inclusion, measure it, and earn your credential.
A credential that means something.
The Certified AEO Expert™ (CAEO) certifies that you can take a real local business and move it into AI's recommendations without damaging the traffic it already has — the exact judgment that separates an expert from a commentator. Earned by passing the standard, maintained annually as the factors shift.
Why this certification
This isn't another opinion about AI. It's the field, defined — and now you can be certified in it.